Founders
Sandbox is the concept of two entrepreneurs - Roman Gelfer and Sasha Vasilyuk, who after working from home and on the road, decided to build a workspace for other independent professionals.
Roman Gelfer |
As a serial entrepreneur, he has worked in the equity investment field on both coasts of the U.S. and served as the co-founder and managing director of Caliber Financial, a New York-based investment firm, which was later acquired by Hold Brothers Investment Services. Earlier, while working toward his BS in Applied Economics and Management at Cornell University, Roman headed College Town Meal Plan, an off campus prepaid dining option for Cornell students, a version of which was later adapted by the university. Roman was born in Russia, but grew up in San Francisco and is a graduate of Burlingame High School. Roman currently lives in San Francisco. |
Sasha Vasilyuk |
Her entrepreneurial journey began when she founded the country's first magazine for Russian-American youth. After receiving a BA from UC Berkeley and MA in journalism from New York University, Sasha has been writing on business and culture for San Francisco Chronicle, Los Angeles Times, Russian Newsweek, San Francisco Examiner, 7x7 and others. Sasha has also founded a bridal PR agency, I Do PR. She was born in Moscow, Russia, but grew up in San Francisco where she graduated from Lowell High School. Sasha currently lives in San Francisco. |
